{"id":699,"date":"2025-12-11T15:24:13","date_gmt":"2025-12-11T15:24:13","guid":{"rendered":"https:\/\/tthrive.pt\/?p=699"},"modified":"2026-03-24T12:22:50","modified_gmt":"2026-03-24T12:22:50","slug":"diferenca-entre-website-landing-page-e-loja-online","status":"publish","type":"post","link":"https:\/\/tthrive.pt\/en\/diferenca-entre-website-landing-page-e-loja-online\/","title":{"rendered":"Difference Between Website, Landing Page, and Online Store"},"content":{"rendered":"

In this post, we will explain in a simple, direct, and useful way the difference between a Website, Landing Page, and Online Store (or e-commerce).<\/p>\n\n\n\n

What is a Website?<\/h3>\n\n\n\n


Um website \u00e9 o seu espa\u00e7o digital completo, como a your company's online home.<\/em>. It is where customers and partners explore, read, browse, and contact you. <\/p>\n\n\n\n


Key features:<\/h3>\n\n\n\n


– M\u00faltiplas p\u00e1ginas (Home, Sobre, Servi\u00e7os, Blog, Contactos, etc.);
\u2013 Mixed objectives: information, authority, SEO, user relations, etc.;
\u2013 Strong SEO when well optimized (blogs and long content).
<\/p>\n\n\n\n

<\/p>\n\n\n\n

How much costs a website?<\/h3>\n\n\n\n

A website in Portugal has an average price of \u20ac800, but this always depends on the agency. If you would like to receive a proposal at no cost, please click here.<\/a>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n



What is a Landing Page?<\/h2>\n\n\n\n


Uma p\u00e1gina onde o \u00fanico objetivo \u00e9 em converter. \u00c9 a p\u00e1gina que diz: \u201cClica aqui. Agora. S\u00f3 aqui.\u201d 

Tem UMA a\u00e7\u00e3o principal: preencher formul\u00e1rio, comprar algo espec\u00edfico, marcar uma reuni\u00e3o, inscrever-se no evento, sem menus que distraiam. Ideal para campanhas e an\u00fancios pagos.

<\/p>\n\n\n\n

When should you use a landing page?<\/h3>\n\n\n\n


To validate an offer or campaign, capture leads for an e-book, webinar, event, or specific offer.<\/p>\n\n\n\n

See an example of a TTHRIVE landing page.<\/a>
<\/p>\n\n\n\n

\u26a0\ufe0f SEO tip: alone, Landing pages rarely rank well on Google.<\/em>because they have little content, so the impact on SEO is limited.<\/p>\n\n\n\n

<\/p>\n\n\n\n

How much costs a Landing Page?<\/h3>\n\n\n\n

A landing page usually costs less than a website, as there is no need for pages, menus, etc. However, its value will depend on the agency. If you would like to receive a proposal at no cost, please click here.<\/a>.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n



What is a Online Store (or e-commerce)?<\/h2>\n\n\n\n


Aqui j\u00e1 n\u00e3o estamos a falar de \u201cinformar\u201d ou \u201cconverter um clique\u201d, mas sim de vender produtos, f\u00edsicos ou digitais, diretamente ao cliente. Uma loja online \u00e9 basicamente um sistema completo de e\u2011commerce.<\/p>\n\n\n\n


What defines an online store:<\/h3>\n\n\n\n
    \n
  • Product catalog; <\/li>\n\n\n\n
  • Shopping cart, checkout, and payments;<\/li>\n\n\n\n
  • Stock management, shipments, and invoices;<\/li>\n\n\n\n
  • Automation of the shopping experience. <\/li>\n<\/ul>\n\n\n\n

    When should you choose an online store?<\/h3>\n\n\n\n


    Quando o seu objetivo principal \u00e9 vender produtos ou servi\u00e7os repetidamente e quer uma experi\u00eancia escal\u00e1vel e automatizada.<\/p>\n\n\n\n

    \"\"<\/figure>\n\n\n\n

    Conclusion<\/h2>\n\n\n\n

    Escolher o formato errado \u00e9 um erro comum. Uma landing page sem tr\u00e1fego certo pode ser invis\u00edvel. Um website sem foco pode parecer disperso. E uma loja online sem estrat\u00e9gia de vendas pode ser s\u00f3 um cat\u00e1logo digital.<\/p>\n\n\n\n

    N\u00e3o h\u00e1 um \u201cmelhor”, h\u00e1 o certo para o seu objetivo:
    – Se quer presen\u00e7a duradoura: website;
    – Se quer a\u00e7\u00e3o j\u00e1: landing page;
    – Se quer vender sem parar: loja online.<\/p>\n\n\n\n

    And yes, you can (and should) use them all together in a smart way.<\/p>\n\n\n\n

    <\/p>","protected":false},"excerpt":{"rendered":"

    Neste post, vamos explicar de forma simples, direta e \u00fatil qual \u00e9 a diferen\u00e7a entre um Websites, Landing Page e Loja Online (ou e-commerce). O que \u00e9 um Website? Um website \u00e9 o seu espa\u00e7o digital completo, como a sede online da sua empresa. \u00c9 onde clientes e parceiros, exploram, l\u00eaem, navegam, e o contactam.  Caracter\u00edsticas principais: – […]<\/p>\n","protected":false},"author":2,"featured_media":508,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"class_list":["post-699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-desenvolvimento-web"],"_links":{"self":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/comments?post=699"}],"version-history":[{"count":1,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/699\/revisions"}],"predecessor-version":[{"id":2936,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/699\/revisions\/2936"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/media\/508"}],"wp:attachment":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/media?parent=699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/categories?post=699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/tags?post=699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}