{"id":11248,"date":"2026-06-11T13:13:55","date_gmt":"2026-06-11T13:13:55","guid":{"rendered":"https:\/\/tthrive.pt\/?p=11248"},"modified":"2026-06-11T14:29:53","modified_gmt":"2026-06-11T14:29:53","slug":"como-vender-mais-pela-internet","status":"publish","type":"post","link":"https:\/\/tthrive.pt\/en\/como-vender-mais-pela-internet\/","title":{"rendered":"Como Vender Mais pela Internet: O Que Realmente Funciona"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11248\" class=\"elementor elementor-11248\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-24a78b8e e-flex e-con-boxed e-con e-parent\" data-id=\"24a78b8e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a90ae83 e-con-full e-flex e-con e-child\" data-id=\"a90ae83\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5017c0d elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"5017c0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-medapps\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M118.3 238.4c3.5-12.5 6.9-33.6 13.2-33.6 8.3 1.8 9.6 23.4 18.6 36.6 4.6-23.5 5.3-85.1 14.1-86.7 9-.7 19.7 66.5 22 77.5 9.9 4.1 48.9 6.6 48.9 6.6 1.9 7.3-24 7.6-40 7.8-4.6 14.8-5.4 27.7-11.4 28-4.7.2-8.2-28.8-17.5-49.6l-9.4 65.5c-4.4 13-15.5-22.5-21.9-39.3-3.3-.1-62.4-1.6-47.6-7.8l31-5zM228 448c21.2 0 21.2-32 0-32H92c-21.2 0-21.2 32 0 32h136zm-24 64c21.2 0 21.2-32 0-32h-88c-21.2 0-21.2 32 0 32h88zm34.2-141.5c3.2-18.9 5.2-36.4 11.9-48.8 7.9-14.7 16.1-28.1 24-41 24.6-40.4 45.9-75.2 45.9-125.5C320 69.6 248.2 0 160 0S0 69.6 0 155.2c0 50.2 21.3 85.1 45.9 125.5 7.9 12.9 16 26.3 24 41 6.7 12.5 8.7 29.8 11.9 48.9 3.5 21 36.1 15.7 32.6-5.1-3.6-21.7-5.6-40.7-15.3-58.6C66.5 246.5 33 211.3 33 155.2 33 87.3 90 32 160 32s127 55.3 127 123.2c0 56.1-33.5 91.3-66.1 151.6-9.7 18-11.7 37.4-15.3 58.6-3.4 20.6 29 26.4 32.6 5.1z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4de3823 elementor-widget elementor-widget-heading\" data-id=\"4de3823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Resposta r\u00e1pida<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98ded63 elementor-widget elementor-widget-heading\" data-id=\"98ded63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Como vender mais pela internet em Portugal?\n\n\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa58b6b elementor-widget elementor-widget-text-editor\" data-id=\"aa58b6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"qa-answer\">Para vender mais pela internet precisa de agir em tr\u00eas frentes em simult\u00e2neo, atrair mais tr\u00e1fego qualificado (SEO, Google Ads ou redes sociais), converter melhor o tr\u00e1fego que j\u00e1 tem (velocidade do site, checkout simplificado, sinais de confian\u00e7a e meios de pagamento locais como Multibanco e MB Way) e recuperar vendas perdidas (emails de carrinho abandonado e retargeting). Em Portugal, onde 68% dos consumidores j\u00e1 compram online mas a taxa de convers\u00e3o m\u00e9dia \u00e9 de apenas 2,5%, a maior oportunidade de crescimento n\u00e3o est\u00e1 em gastar mais em publicidade, est\u00e1 em converter melhor o tr\u00e1fego que j\u00e1 existe. Uma melhoria de 1 segundo na velocidade de carregamento aumenta a convers\u00e3o em 7%.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91f3ce6 e-con-full e-flex e-con e-child\" data-id=\"91f3ce6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ecb68ff e-con-full e-flex e-con e-child\" data-id=\"ecb68ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-256a0da elementor-view-stacked elementor-shape-rounded elementor-widget elementor-widget-icon\" data-id=\"256a0da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-sticky-note\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M448 348.106V80c0-26.51-21.49-48-48-48H48C21.49 32 0 53.49 0 80v351.988c0 26.51 21.49 48 48 48h268.118a48 48 0 0 0 33.941-14.059l83.882-83.882A48 48 0 0 0 448 348.106zm-128 80v-76.118h76.118L320 428.106zM400 80v223.988H296c-13.255 0-24 10.745-24 24v104H48V80h352z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b7fd6b elementor-widget elementor-widget-heading\" data-id=\"0b7fd6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O que vai aprender neste artigo?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-559fabd elementor-widget elementor-widget-heading\" data-id=\"559fabd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"#1\">1. O estado do e-commerce em Portugal: Onde est\u00e1 a oportunidade\n\n\n\n\n<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6590ec3 elementor-widget elementor-widget-text-editor\" data-id=\"6590ec3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"li-body\"><span class=\"li-sub\">Dados atuais do mercado portugu\u00eas com fontes verific\u00e1veis.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04e0023 elementor-widget elementor-widget-heading\" data-id=\"04e0023\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"#2\">2. Como atrair mais compradores: Os canais que funcionam\n\n\n<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d29bd2d elementor-widget elementor-widget-text-editor\" data-id=\"d29bd2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"li-body\"><span class=\"li-sub\">SEO, Google Ads, redes sociais e email. Compara\u00e7\u00e3o honesta de canais.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-149ec20 elementor-widget elementor-widget-heading\" data-id=\"149ec20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"#3\">3. Por que \u00e9 que 70% dos carrinhos s\u00e3o abandonados, e como recuperar\n\n\n\n<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d8a82a elementor-widget elementor-widget-text-editor\" data-id=\"9d8a82a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"li-body\"><span class=\"li-sub\">As causas reais do abandono e as interven\u00e7\u00f5es com maior impacto.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ce0037 elementor-widget elementor-widget-heading\" data-id=\"8ce0037\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"#4\">4. Velocidade, mobile e confian\u00e7a: Os fatores t\u00e9cnicos que custam vendas\n\n\n\n\n<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bda65fd elementor-widget elementor-widget-text-editor\" data-id=\"bda65fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"li-body\"><span class=\"li-sub\">O que acontece aos seus visitantes antes de chegarem ao carrinho.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-54e9b7e 4 elementor-widget elementor-widget-heading\" data-id=\"54e9b7e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"#5\">5. Como medir o que est\u00e1 a funcionar e o que est\u00e1 a custar dinheiro\n\n\n\n<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35a034b elementor-widget elementor-widget-text-editor\" data-id=\"35a034b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"li-body\"><span class=\"li-sub\">As m\u00e9tricas que importam e as ferramentas para as acompanhar.<\/span><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90109aa elementor-widget elementor-widget-text-editor\" data-id=\"90109aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A quest\u00e3o &#8220;como vender mais pela internet&#8221; tem sempre duas respostas poss\u00edveis, trazer mais visitantes ou converter melhor os que j\u00e1 chegam. A maioria das lojas online portuguesas investe quase exclusivamente na primeira op\u00e7\u00e3o, mais publicidade, mais seguidores, mais conte\u00fado, e ignora a segunda.<\/p><p>O problema \u00e9 que trazer mais visitantes para um site que converte a 1,5% \u00e9 simplesmente mais caro do que melhorar a convers\u00e3o para 3%. O mesmo or\u00e7amento de marketing gera o dobro das vendas se o site estiver otimizado. Este artigo come\u00e7a a\u00ed.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-514cfc8 e-flex e-con-boxed e-con e-parent\" data-id=\"514cfc8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-57e31b4 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"57e31b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0057d4e 1 elementor-widget elementor-widget-heading\" data-id=\"0057d4e\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"1\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">O e-commerce em Portugal: A oportunidade real\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2648eb7 e-flex e-con-boxed e-con e-parent\" data-id=\"2648eb7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ebf909 elementor-widget elementor-widget-text-editor\" data-id=\"8ebf909\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O e-commerce portugu\u00eas est\u00e1 em crescimento consistente, mas n\u00e3o de forma uniforme. Quase 70% dos portugueses fizeram compras online em 2025, segundo dados publicados em fevereiro de 2026. \u00c9 um aumento significativo face aos 55% de e-shoppers registados em 2023. O mercado est\u00e1 a crescer. A quest\u00e3o \u00e9 se a sua loja est\u00e1 a crescer com ele.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93b43b7 e-con-full e-flex e-con e-child\" data-id=\"93b43b7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b4280b elementor-widget elementor-widget-counter\" data-id=\"3b4280b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">dos portugueses compraram online em 2025<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"68\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42df6fa elementor-widget elementor-widget-counter\" data-id=\"42df6fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">taxa de convers\u00e3o m\u00e9dia global do e-commerce<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"2.5\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d516b3a elementor-widget elementor-widget-counter\" data-id=\"d516b3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">dos carrinhos abandonados antes da compra (globalmente)<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"70\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\">%<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4806723 elementor-widget elementor-widget-text-editor\" data-id=\"4806723\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>H\u00e1 dois dados que mudam a perspetiva de qualquer pessoa que quer vender mais pela internet. O primeiro \u00e9 que Portugal partilha com Gr\u00e9cia, Cro\u00e1cia e It\u00e1lia a maior taxa de abandono de carrinho da Europa, 10,4%. Isto significa que o problema de convers\u00e3o \u00e9 especialmente agudo no mercado portugu\u00eas. O segundo \u00e9 que as lojas com melhor desempenho alcan\u00e7am taxas de convers\u00e3o de 4% a 5%, quase o dobro da m\u00e9dia. A est\u00e1 na experi\u00eancia de compra.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb2fff4 e-con-full e-flex e-con e-child\" data-id=\"bb2fff4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f28f9a5 elementor-widget elementor-widget-text-editor\" data-id=\"f28f9a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"pull-quote\"><p>A sua loja n\u00e3o precisa de mais tr\u00e1fego. Precisa de converter melhor o tr\u00e1fego que j\u00e1 tem. Duplicar a taxa de convers\u00e3o de 1,5% para 3% vale o mesmo que duplicar o or\u00e7amento de publicidade, sem custo extra.<\/p><p><a href=\"https:\/\/tthrive.pt\/redesign-de-websites\/\">Visite aqui o nosso servi\u00e7o de re-design de websites onde fazemos isto por si.<\/a><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdea876 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fdea876\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60f2318 2 elementor-widget elementor-widget-heading\" data-id=\"60f2318\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"2\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Como atrair mais compradores: Compara\u00e7\u00e3o de canais\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6572ff4 elementor-widget elementor-widget-text-editor\" data-id=\"6572ff4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Antes de otimizar a convers\u00e3o, \u00e9 preciso ter tr\u00e1fego. Os canais dispon\u00edveis para atrair compradores t\u00eam caracter\u00edsticas muito diferentes em termos de custo, velocidade de resultados e qualidade do tr\u00e1fego gerado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49d3f5d e-con-full e-flex e-con e-child\" data-id=\"49d3f5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b6ec1e6 e-con-full e-flex e-con e-child\" data-id=\"b6ec1e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e5be25 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"3e5be25\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-search-2\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e572dd elementor-widget elementor-widget-heading\" data-id=\"1e572dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SEO (Org\u00e2nico)\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b64921 elementor-widget elementor-widget-text-editor\" data-id=\"2b64921\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\">Tr\u00e1fego gratuito a longo prazo. Alta inten\u00e7\u00e3o de compra para pesquisas transacionais. Demora 4 a 12 meses a produzir resultados consistentes.<\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ffb2cbf e-con-full e-flex e-con e-child\" data-id=\"ffb2cbf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ffe998 elementor-widget elementor-widget-heading\" data-id=\"9ffe998\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Resultados a longo prazo<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b80f7e e-con-full e-flex e-con e-child\" data-id=\"3b80f7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a964d05 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a964d05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-megaphone\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c37b77 elementor-widget elementor-widget-heading\" data-id=\"2c37b77\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Google Ads<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-822b8c0 elementor-widget elementor-widget-text-editor\" data-id=\"822b8c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\"><div class=\"channel-desc\">Resultados imediatos, tr\u00e1fego de alta inten\u00e7\u00e3o, custo por clique vari\u00e1vel. ROI positivo exige boa taxa de convers\u00e3o da loja e gest\u00e3o ativa.<\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be6e012 e-con-full e-flex e-con e-child\" data-id=\"be6e012\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e55ca1 elementor-widget elementor-widget-heading\" data-id=\"2e55ca1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Resultados imediatos<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5b12bf9 e-con-full e-flex e-con e-child\" data-id=\"5b12bf9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-336eabf e-con-full e-flex e-con e-child\" data-id=\"336eabf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dddf461 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"dddf461\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-smartphone2\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29dc150 elementor-widget elementor-widget-heading\" data-id=\"29dc150\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Redes Sociais<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-edafbc8 elementor-widget elementor-widget-text-editor\" data-id=\"edafbc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"channel-desc\">Instagram, TikTok e Facebook para descoberta. Tr\u00e1fego de menor inten\u00e7\u00e3o de compra mas alto alcance. Ideal para notoriedade e remarketing.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3dd2734 e-con-full e-flex e-con e-child\" data-id=\"3dd2734\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-02d0b59 elementor-widget elementor-widget-heading\" data-id=\"02d0b59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Descoberta e marca<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-16a8d14 e-con-full e-flex e-con e-child\" data-id=\"16a8d14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cade013 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"cade013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-email1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-529a6bc elementor-widget elementor-widget-heading\" data-id=\"529a6bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Email Marketing<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18980fa elementor-widget elementor-widget-text-editor\" data-id=\"18980fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\">A taxa de convers\u00e3o mais alta de todos os canais, 6,05% contra 1,9% nas redes sociais. O canal mais subestimado para vendas recorrentes.<\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fe84fe1 e-con-full e-flex e-con e-child\" data-id=\"fe84fe1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c803c83 elementor-widget elementor-widget-heading\" data-id=\"c803c83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Maior convers\u00e3o<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cbfc8d4 e-con-full e-flex e-con e-child\" data-id=\"cbfc8d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ec8b9e8 e-con-full e-flex e-con e-child\" data-id=\"ec8b9e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39fe3c2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"39fe3c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-arrows\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f514f9 elementor-widget elementor-widget-heading\" data-id=\"7f514f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Retargeting\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f5da22 elementor-widget elementor-widget-text-editor\" data-id=\"2f5da22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"channel-desc\"><div class=\"channel-desc\">Publicidade direcionada a quem j\u00e1 visitou a loja. Recupera visitantes que n\u00e3o compraram na primeira visita. ROI tipicamente 3x a 5x superior.<\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-07931ec e-con-full e-flex e-con e-child\" data-id=\"07931ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-244a378 elementor-widget elementor-widget-heading\" data-id=\"244a378\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Alto ROI<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-74731ec e-con-full e-flex e-con e-child\" data-id=\"74731ec\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7299cdc elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"7299cdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-shopping-cart11\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca2bb07 elementor-widget elementor-widget-heading\" data-id=\"ca2bb07\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Marketplaces<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88a248a elementor-widget elementor-widget-text-editor\" data-id=\"88a248a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\">OLX, CustoJusto e Amazon. Visibilidade imediata mas com comiss\u00f5es elevadas e sem constru\u00e7\u00e3o de rela\u00e7\u00e3o com o cliente. Complementar, n\u00e3o estrat\u00e9gico.<\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d4cfb4 e-con-full e-flex e-con e-child\" data-id=\"1d4cfb4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94fbec0 elementor-widget elementor-widget-heading\" data-id=\"94fbec0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Comiss\u00f5es elevadas<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcbe3b0 e-con-full e-flex e-con e-child\" data-id=\"fcbe3b0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-3a3c99b e-con-full e-flex e-con e-child\" data-id=\"3a3c99b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e4e891b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"e4e891b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-medapps\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M118.3 238.4c3.5-12.5 6.9-33.6 13.2-33.6 8.3 1.8 9.6 23.4 18.6 36.6 4.6-23.5 5.3-85.1 14.1-86.7 9-.7 19.7 66.5 22 77.5 9.9 4.1 48.9 6.6 48.9 6.6 1.9 7.3-24 7.6-40 7.8-4.6 14.8-5.4 27.7-11.4 28-4.7.2-8.2-28.8-17.5-49.6l-9.4 65.5c-4.4 13-15.5-22.5-21.9-39.3-3.3-.1-62.4-1.6-47.6-7.8l31-5zM228 448c21.2 0 21.2-32 0-32H92c-21.2 0-21.2 32 0 32h136zm-24 64c21.2 0 21.2-32 0-32h-88c-21.2 0-21.2 32 0 32h88zm34.2-141.5c3.2-18.9 5.2-36.4 11.9-48.8 7.9-14.7 16.1-28.1 24-41 24.6-40.4 45.9-75.2 45.9-125.5C320 69.6 248.2 0 160 0S0 69.6 0 155.2c0 50.2 21.3 85.1 45.9 125.5 7.9 12.9 16 26.3 24 41 6.7 12.5 8.7 29.8 11.9 48.9 3.5 21 36.1 15.7 32.6-5.1-3.6-21.7-5.6-40.7-15.3-58.6C66.5 246.5 33 211.3 33 155.2 33 87.3 90 32 160 32s127 55.3 127 123.2c0 56.1-33.5 91.3-66.1 151.6-9.7 18-11.7 37.4-15.3 58.6-3.4 20.6 29 26.4 32.6 5.1z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-097621b elementor-widget elementor-widget-heading\" data-id=\"097621b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">O canal que a maioria subestima\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-037c884 elementor-widget elementor-widget-text-editor\" data-id=\"037c884\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O email marketing tem uma taxa de convers\u00e3o de 6,05%, a mais alta de qualquer canal digital, e 40 vezes mais eficaz do que as redes sociais para gerar vendas. As campanhas de recupera\u00e7\u00e3o de carrinho abandonado por email recuperam em m\u00e9dia 5% a 11% dos carrinhos perdidos. Se a sua loja n\u00e3o tem email marketing configurado, est\u00e1 literalmente a deixar dinheiro na mesa.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2383b5a elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"2383b5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-700402f 3 elementor-widget elementor-widget-heading\" data-id=\"700402f\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"3\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Por que 70% abandonam o carrinho e como recuperar essas vendas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0896fa1 elementor-widget elementor-widget-text-editor\" data-id=\"0896fa1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O abandono de carrinho \u00e9 o maior problema do e-commerce, e tamb\u00e9m a maior oportunidade. De cada 100 pessoas que adicionam um produto ao carrinho, apenas 30 chegam a comprar. Em mobile, o abandono supera os 85%.\u00a0Perceber porque acontece \u00e9 o primeiro passo para o reduzir.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-80c936a elementor-widget elementor-widget-heading\" data-id=\"80c936a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">As causas reais do abandono de carrinho\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-27802e9 elementor-widget elementor-widget-text-editor\" data-id=\"27802e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<table class=\"comparison-table\"><thead><tr><th>Causa de abandono<\/th><th>% de compradores afetados<\/th><th>Como resolver<\/th><\/tr><\/thead><tbody><tr><td><strong>Custos de envio inesperados no checkout<\/strong><\/td><td>48%, causa n\u00famero 1\u00a0<\/td><td>Mostrar custos de envio na p\u00e1gina de produto ou oferecer portes gr\u00e1tis a partir de valor m\u00ednimo<\/td><\/tr><tr><td><strong>Obrigado a criar conta para comprar<\/strong><\/td><td>26%<\/td><td>Checkout como convidado obrigat\u00f3rio, criar conta deve ser opcional, ap\u00f3s a compra<\/td><\/tr><tr><td><strong>Processo de checkout longo ou complicado<\/strong><\/td><td>22%<\/td><td>Reduzir para m\u00e1ximo 3 etapas, pr\u00e9-preenchimento autom\u00e1tico e barra de progresso<\/td><\/tr><tr><td><strong>Desconfian\u00e7a no site para dados de cart\u00e3o<\/strong><\/td><td>19%<\/td><td>Selos de seguran\u00e7a vis\u00edveis, HTTPS ativo e pol\u00edtica de devolu\u00e7\u00e3o clara e acess\u00edvel<\/td><\/tr><tr><td><strong>Meios de pagamento n\u00e3o dispon\u00edveis<\/strong><\/td><td>13%<\/td><td>Multibanco e MB Way obrigat\u00f3rios para mercado PT, PayPal e cart\u00e3o internacionais<\/td><\/tr><tr><td><strong>Site lento no momento do checkout<\/strong><\/td><td>Impacto direto em todos os anteriores<\/td><td><a href=\"https:\/\/tthrive.pt\/otimizacao-de-velocidade\/\">Otimiza\u00e7\u00e3o de velocidade<\/a>\u00a0abaixo de 2,5s em mobile<\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15d6b76 elementor-widget elementor-widget-heading\" data-id=\"15d6b76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Como recuperar carrinhos abandonados\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eec9e4 elementor-widget elementor-widget-text-editor\" data-id=\"4eec9e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A sequ\u00eancia de recupera\u00e7\u00e3o mais eficaz combina tr\u00eas canais.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cde71f elementor-widget elementor-widget-heading\" data-id=\"1cde71f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">1. \nEmail de recupera\u00e7\u00e3o autom\u00e1tico 1 hora depois<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e96d2f2 elementor-widget elementor-widget-text-editor\" data-id=\"e96d2f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O primeiro email deve ser enviado 60 minutos ap\u00f3s o abandono, enquanto o produto ainda est\u00e1 na mem\u00f3ria recente. O tom deve ser \u00fatil, n\u00e3o insistente. Mostrar o produto com imagem, pre\u00e7o e bot\u00e3o direto de retoma do carrinho. Taxa de abertura m\u00e9dia de 45%.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6e3942 elementor-widget elementor-widget-heading\" data-id=\"d6e3942\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">2. Segundo email 24 horas depois<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7220727 elementor-widget elementor-widget-text-editor\" data-id=\"7220727\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Se n\u00e3o houve compra, enviar um email de follow-up com avalia\u00e7\u00f5es do produto e resposta \u00e0s obje\u00e7\u00f5es mais comuns (pol\u00edtica de devolu\u00e7\u00e3o ou seguran\u00e7a de pagamento). N\u00e3o inclua desconto no segundo email, oferec\u00ea-lo cedo treina o cliente a abandonar para esperar pelo desconto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-807d607 elementor-widget elementor-widget-heading\" data-id=\"807d607\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">3. \nTerceiro email 72 horas depois, com incentivo<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a395c1a elementor-widget elementor-widget-text-editor\" data-id=\"a395c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Se ainda n\u00e3o houve compra, oferecer um incentivo pequeno como portes gratuitos ou 5% a 10% de desconto com prazo de 24 horas. Este \u00e9 o email com maior taxa de convers\u00e3o da sequ\u00eancia, chega a quem genuinamente estava indeciso pelo pre\u00e7o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c7e5e9 e-con-full e-flex e-con e-child\" data-id=\"7c7e5e9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-6fa8575 e-con-full e-flex e-con e-child\" data-id=\"6fa8575\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d3986fb elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d3986fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-medapps\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M118.3 238.4c3.5-12.5 6.9-33.6 13.2-33.6 8.3 1.8 9.6 23.4 18.6 36.6 4.6-23.5 5.3-85.1 14.1-86.7 9-.7 19.7 66.5 22 77.5 9.9 4.1 48.9 6.6 48.9 6.6 1.9 7.3-24 7.6-40 7.8-4.6 14.8-5.4 27.7-11.4 28-4.7.2-8.2-28.8-17.5-49.6l-9.4 65.5c-4.4 13-15.5-22.5-21.9-39.3-3.3-.1-62.4-1.6-47.6-7.8l31-5zM228 448c21.2 0 21.2-32 0-32H92c-21.2 0-21.2 32 0 32h136zm-24 64c21.2 0 21.2-32 0-32h-88c-21.2 0-21.2 32 0 32h88zm34.2-141.5c3.2-18.9 5.2-36.4 11.9-48.8 7.9-14.7 16.1-28.1 24-41 24.6-40.4 45.9-75.2 45.9-125.5C320 69.6 248.2 0 160 0S0 69.6 0 155.2c0 50.2 21.3 85.1 45.9 125.5 7.9 12.9 16 26.3 24 41 6.7 12.5 8.7 29.8 11.9 48.9 3.5 21 36.1 15.7 32.6-5.1-3.6-21.7-5.6-40.7-15.3-58.6C66.5 246.5 33 211.3 33 155.2 33 87.3 90 32 160 32s127 55.3 127 123.2c0 56.1-33.5 91.3-66.1 151.6-9.7 18-11.7 37.4-15.3 58.6-3.4 20.6 29 26.4 32.6 5.1z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e483a2f elementor-widget elementor-widget-heading\" data-id=\"e483a2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">O c\u00e1lculo que justifica tudo\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f114af elementor-widget elementor-widget-text-editor\" data-id=\"8f114af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Se a loja recebe 500 carrinhos abandonados por m\u00eas com ticket m\u00e9dio de 65\u20ac, e uma sequ\u00eancia de 3 emails recupera 8% deles, s\u00e3o 40 vendas adicionais \u00d7 65\u20ac = 2600\u20ac por m\u00eas, sem gastar um euro a mais em publicidade. As ferramentas de email marketing (<a href=\"https:\/\/www.klaviyo.com\/uk\/\" target=\"_blank\" rel=\"noopener\">Klaviyo<\/a>, <a href=\"https:\/\/mailchimp.com\/pt-br\/\" target=\"_blank\" rel=\"noopener\">Mailchimp<\/a> ou <a href=\"https:\/\/www.activecampaign.com\/\" target=\"_blank\" rel=\"noopener\">ActiveCampaign<\/a>) automatizam isto completamente ap\u00f3s a configura\u00e7\u00e3o inicial.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97d62ee elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"97d62ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-71bf645 4 elementor-widget elementor-widget-heading\" data-id=\"71bf645\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"4\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Velocidade, mobile e confian\u00e7a: Os fatores t\u00e9cnicos que custam vendas\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-98fd8cc elementor-widget elementor-widget-text-editor\" data-id=\"98fd8cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Antes de chegar ao carrinho, os visitantes enfrentam barreiras t\u00e9cnicas que a maioria dos propriet\u00e1rios de lojas nunca viu porque nunca testou a pr\u00f3pria loja como um cliente real o faz, num telem\u00f3vel de 4 anos ou numa liga\u00e7\u00e3o 4G inst\u00e1vel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6f44978 e-con-full e-flex e-con e-child\" data-id=\"6f44978\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6992ce3 e-con-full e-flex e-con e-child\" data-id=\"6992ce3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b31422 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"2b31422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-fast-forward\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e60b7a4 elementor-widget elementor-widget-heading\" data-id=\"e60b7a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Velocidade: Cada segundo custa 7%\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a662d9 elementor-widget elementor-widget-text-editor\" data-id=\"8a662d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"feature-card\"><p>Uma melhoria de 1 segundo no tempo de carregamento aumenta a convers\u00e3o em 7%. 53% dos utilizadores m\u00f3veis abandonam se a p\u00e1gina demorar mais de 3 segundos. A maioria das lojas online portuguesas est\u00e1 acima desse limite em mobile.<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89f812c e-con-full e-flex e-con e-child\" data-id=\"89f812c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bed020 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4bed020\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-smartphone\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79949ab elementor-widget elementor-widget-heading\" data-id=\"79949ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Mobile: Onde 85% dos carrinhos s\u00e3o abandonados\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a94de4 elementor-widget elementor-widget-text-editor\" data-id=\"5a94de4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"feature-card\"><p>A taxa de abandono em mobile supera os 85%, mais de 10 pontos acima do desktop. Um site &#8220;responsivo&#8221; n\u00e3o \u00e9 suficiente. A experi\u00eancia de compra em mobile tem de ser projetada para esse contexto, bot\u00f5es, formul\u00e1rios, etc. n\u00e3o apenas escalada de desktop.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-914362a e-con-full e-flex e-con e-child\" data-id=\"914362a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-c3626a2 e-con-full e-flex e-con e-child\" data-id=\"c3626a2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-95d52b4 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"95d52b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-padlock-1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e08379 elementor-widget elementor-widget-heading\" data-id=\"0e08379\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Confian\u00e7a: 19% abandonam por desconfian\u00e7a\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6120844 elementor-widget elementor-widget-text-editor\" data-id=\"6120844\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"feature-card\"><div class=\"feature-card\"><p>HTTPS ativo, selos de pagamento seguro vis\u00edveis no checkout, avalia\u00e7\u00f5es de clientes reais, pol\u00edtica de devolu\u00e7\u00e3o clara e NIF da empresa vis\u00edvel no rodap\u00e9. Em Portugal, onde a desconfian\u00e7a em lojas desconhecidas \u00e9 elevada, estes elementos s\u00e3o decisivos no momento de inserir dados de cart\u00e3o.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b6a37eb e-con-full e-flex e-con e-child\" data-id=\"b6a37eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef09beb elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"ef09beb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-money-bag2\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1012c41 elementor-widget elementor-widget-heading\" data-id=\"1012c41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Pagamentos: Multibanco e MB Way s\u00e3o obrigat\u00f3rios\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14c10fd elementor-widget elementor-widget-text-editor\" data-id=\"14c10fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"feature-card\"><div class=\"feature-card\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"channel-desc\"><div class=\"feature-card\"><div class=\"feature-grid\"><div class=\"feature-card\"><p>Uma loja portuguesa que n\u00e3o aceita Multibanco e MB Way est\u00e1 a excluir uma parte significativa dos compradores. Estes dois m\u00e9todos lideram as prefer\u00eancias de pagamento em Portugal e a sua aus\u00eancia \u00e9 frequentemente interpretada como falta de adapta\u00e7\u00e3o ao mercado local.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5904eaa elementor-widget elementor-widget-text-editor\" data-id=\"5904eaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O seu site passa no teste de velocidade? Analisamos gratuitamente.<\/p><p><a href=\"https:\/\/tthrive.pt\/otimizacao-de-velocidade\/\">Ver servi\u00e7o de otimiza\u00e7\u00e3o de velocidade \u2192<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a804e6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"7a804e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce3995d e-flex e-con-boxed e-con e-parent\" data-id=\"ce3995d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fdf1f5 5 elementor-widget elementor-widget-heading\" data-id=\"2fdf1f5\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"5\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Email marketing: O canal mais rent\u00e1vel que a maioria subestima\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17b9ac8 elementor-widget elementor-widget-text-editor\" data-id=\"17b9ac8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>O email marketing tem uma taxa de convers\u00e3o de 6,05%, mais alta do que qualquer outro canal digital. \u00c9 40 vezes mais eficaz do que as redes sociais para gerar vendas. E no entanto, a maioria das lojas online portuguesas ou n\u00e3o tem email marketing configurado ou usa-o apenas para newsletters gen\u00e9ricas sem segmenta\u00e7\u00e3o.<\/p><p>As sequ\u00eancias que mais impacto t\u00eam nas vendas s\u00e3o as seguintes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1eff7e e-con-full e-flex e-con e-child\" data-id=\"d1eff7e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e85579b elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"e85579b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Recupera\u00e7\u00e3o de carrinho abandonado<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4e784e elementor-widget elementor-widget-text-editor\" data-id=\"d4e784e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A sequ\u00eancia de 3 emails descrita acima. \u00c9 a automa\u00e7\u00e3o com maior ROI em qualquer loja online.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67e1e55 e-con-full e-flex e-con e-child\" data-id=\"67e1e55\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b32bb0 elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"5b32bb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Sequ\u00eancia de boas-vindas<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4504c65 elementor-widget elementor-widget-text-editor\" data-id=\"4504c65\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>3 a 5 emails enviados nos primeiros 7 dias ap\u00f3s subscri\u00e7\u00e3o. Apresentam a marca, os produtos mais populares e a proposta de valor. Subscribers que recebem boas-vindas t\u00eam LTV (lifetime value) 33% superior.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3269b9e e-con-full e-flex e-con e-child\" data-id=\"3269b9e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-764315b elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"764315b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">P\u00f3s-compra e upsell<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bd73c2e elementor-widget elementor-widget-text-editor\" data-id=\"bd73c2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Email enviado 3 a 7 dias ap\u00f3s entrega, a pedir avalia\u00e7\u00e3o e a sugerir produtos complementares. Cria recorr\u00eancia sem custo de aquisi\u00e7\u00e3o.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6759e2b e-con-full e-flex e-con e-child\" data-id=\"6759e2b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd03bbd elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"cd03bbd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Reativa\u00e7\u00e3o de clientes inativos<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0272af elementor-widget elementor-widget-text-editor\" data-id=\"d0272af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Segmento de clientes que n\u00e3o compraram h\u00e1 90 a 180 dias. Uma campanha de reativa\u00e7\u00e3o com incentivo tem custo quase zero e pode recuperar 5% a 10% desses clientes.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f97b8ce e-con-full e-flex e-con e-child\" data-id=\"f97b8ce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e4318b elementor-widget__width-initial elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"6e4318b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Campanhas sazonais segmentadas<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3747208 elementor-widget elementor-widget-text-editor\" data-id=\"3747208\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Black Friday, Natal, Dia dos Pais, etc. enviadas a segmentos espec\u00edficos (por categoria de produto comprado, valor gasto ou localiza\u00e7\u00e3o) em vez de toda a base. A segmenta\u00e7\u00e3o aumenta as taxas de abertura e de clique em 14 a 100%.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-651e7d0 e-flex e-con-boxed e-con e-parent\" data-id=\"651e7d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-89d895f e-con-full e-flex e-con e-child\" data-id=\"89d895f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e314b6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"4e314b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a29a8dd elementor-widget elementor-widget-heading\" data-id=\"a29a8dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Como medir o que est\u00e1 a funcionar e o que est\u00e1 a custar dinheiro\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fcb003 elementor-widget elementor-widget-text-editor\" data-id=\"2fcb003\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>N\u00e3o \u00e9 poss\u00edvel vender mais pela internet sem saber o que est\u00e1 a acontecer na loja. As m\u00e9tricas que realmente importam s\u00e3o as m\u00e9tricas que ligam comportamento a receita.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-826e056 elementor-widget elementor-widget-text-editor\" data-id=\"826e056\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<table class=\"comparison-table\"><thead><tr><th>M\u00e9trica<\/th><th>O que mede<\/th><th>Benchmark<\/th><th>Ferramenta<\/th><\/tr><\/thead><tbody><tr><td><strong>Taxa de convers\u00e3o<\/strong><\/td><td>% de visitantes que compram<\/td><td>2% a4% (bom acima de 4%)<\/td><td><a href=\"https:\/\/developers.google.com\/analytics?hl=pt-br\" target=\"_blank\" rel=\"noopener\">Google Analytics 4<\/a><\/td><\/tr><tr><td><strong>Taxa de abandono de carrinho<\/strong><\/td><td>% de carrinhos n\u00e3o conclu\u00eddos<\/td><td>Abaixo de 65% \u00e9 bom desempenho<\/td><td><a href=\"https:\/\/developers.google.com\/analytics?hl=pt-br\" target=\"_blank\" rel=\"noopener\">GA4<\/a> ou Plataforma da loja<\/td><\/tr><tr><td><strong>Ticket m\u00e9dio (AOV)<\/strong><\/td><td>Valor m\u00e9dio por encomenda<\/td><td>Varia por setor, acompanhe a tend\u00eancia<\/td><td><a href=\"https:\/\/www.shopify.com\/pt\" target=\"_blank\" rel=\"noopener\">Shopify<\/a> ou <a href=\"https:\/\/woocommerce.com\/pt-br\/\" target=\"_blank\" rel=\"noopener\">WooCommerce<\/a><\/td><\/tr><tr><td><strong>Custo de aquisi\u00e7\u00e3o de cliente (CAC)<\/strong><\/td><td>Custo para trazer um comprador<\/td><td>Deve ser inferior a 30% do LTV<\/td><td><a href=\"https:\/\/ads.google.com\/intl\/pt-PT_pt\/start\/overview-ha\/?subid=pt-pt-ha-aw-bk-c-bau!o3~CjwKCAjwuanRBhBSEiwAY5y6V0rHIKZ62UqCCr-JiY1aH5oRJBZy7t8h-KWLMNnVh7RDQfVltDhPRRoCz9AQAvD_BwE~118219641267~kwd-94527731~11853311513~598732151983&amp;utm_source=aw&amp;utm_medium=ha&amp;utm_campaign=pt-pt-ha-aw-bk-c-bau!o3~CjwKCAjwuanRBhBSEiwAY5y6V0rHIKZ62UqCCr-JiY1aH5oRJBZy7t8h-KWLMNnVh7RDQfVltDhPRRoCz9AQAvD_BwE~118219641267~kwd-94527731~11853311513~598732151983&amp;gclsrc=aw.ds&amp;gad_source=1&amp;gad_campaignid=11853311513&amp;gclid=CjwKCAjwuanRBhBSEiwAY5y6V0rHIKZ62UqCCr-JiY1aH5oRJBZy7t8h-KWLMNnVh7RDQfVltDhPRRoCz9AQAvD_BwE\" target=\"_blank\" rel=\"noopener\">Google Ads<\/a> ou <a href=\"https:\/\/business.meta.com\/\" target=\"_blank\" rel=\"noopener\">Meta Ads<\/a><\/td><\/tr><tr><td><strong>LTV (Lifetime Value)<\/strong><\/td><td>Receita total de um cliente no tempo<\/td><td>Quanto maior, mais rent\u00e1vel o neg\u00f3cio<\/td><td>CRM ou Email platform<\/td><\/tr><tr><td><strong>Core Web Vitals (LCP, CLS e INP)<\/strong><\/td><td>Performance t\u00e9cnica do site<\/td><td>LCP abaixo de 2,5s e CLS abaixo de 0,1<\/td><td><a href=\"https:\/\/pagespeed.web.dev\/\" target=\"_blank\" rel=\"noopener\">PageSpeed Insights<\/a><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b41db99 elementor-widget elementor-widget-text-editor\" data-id=\"b41db99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A regra pr\u00e1tica da TTHRIVE para priorizar melhorias numa loja online, primeiro corrija o que est\u00e1 a impedir as vendas (velocidade, checkout e pagamentos locais), depois construa o que traz mais vendas (email marketing, SEO e retargeting). Investir em publicidade antes de ter a loja otimizada \u00e9 como encher um balde com um buraco.<\/p><p><a href=\"https:\/\/landbot.online\/v3\/H-3388527-CIFC43B1UY4WGG42\/index.html\" target=\"_blank\" rel=\"noopener\">Marque uma sess\u00e3o estrat\u00e9gica gr\u00e1tis aqui.<\/a> Vamos analisar o seu neg\u00f3cio atualmente e construir um plano de a\u00e7\u00e3o em conjunto.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5346f18 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"5346f18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4cad5f2 elementor-widget elementor-widget-heading\" data-id=\"4cad5f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Perguntas frequentes\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6f46d1 elementor-widget elementor-widget-n-accordion\" data-id=\"a6f46d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;default_state&quot;:&quot;expanded&quot;,&quot;max_items_expended&quot;:&quot;one&quot;,&quot;n_accordion_animation_duration&quot;:{&quot;unit&quot;:&quot;ms&quot;,&quot;size&quot;:400,&quot;sizes&quot;:[]}}\" data-widget_type=\"nested-accordion.default\">\n\t\t\t\t\t\t\t<div class=\"e-n-accordion\" aria-label=\"Accordion. Open links with Enter or Space, close with Escape, and navigate with Arrow Keys\">\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1750\" class=\"e-n-accordion-item\" open>\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"1\" tabindex=\"0\" aria-expanded=\"true\" aria-controls=\"e-n-accordion-item-1750\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> Qual a taxa de convers\u00e3o normal para uma loja online em Portugal? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1750\" class=\"elementor-element elementor-element-b49b5a6 e-con-full e-flex e-con e-child\" data-id=\"b49b5a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-feb25d5 elementor-widget elementor-widget-text-editor\" data-id=\"feb25d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\">A taxa de convers\u00e3o m\u00e9dia global do e-commerce \u00e9 de 2,5%, segundo dados da <a href=\"https:\/\/www.statista.com\/?srsltid=AfmBOopI-H5Xlxr0gXU-yoSdut2KzZjJIsIRmCx_l8wf3pHwiChDaFs1\" target=\"_blank\" rel=\"noopener\">Statista<\/a> e <a href=\"https:\/\/www.shopify.com\/pt\" target=\"_blank\" rel=\"noopener\">Shopify<\/a> de 2025. Na Europa, incluindo Portugal, o Q3 2024 registou uma taxa m\u00e9dia de 1,8%, uma descida de 4% face ao per\u00edodo hom\u00f3logo, segundo o <a href=\"https:\/\/www.salesforce.com\/eu\/\" target=\"_blank\" rel=\"noopener\">Salesforce<\/a> Shopping Index. Lojas com melhor desempenho, site r\u00e1pido, checkout simplificado, prova social forte e email marketing ativo, conseguem taxas de 4% a 5%, quase o dobro da m\u00e9dia. Se a sua loja est\u00e1 abaixo de 2%, h\u00e1 margem de melhoria significativa antes de investir mais em publicidade.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1751\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"2\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1751\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> Qual o canal mais eficaz para vender mais pela internet rapidamente? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1751\" class=\"elementor-element elementor-element-0a5c7b6 e-con-full e-flex e-con e-child\" data-id=\"0a5c7b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9927af3 elementor-widget elementor-widget-text-editor\" data-id=\"9927af3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\">Para resultados r\u00e1pidos, <a href=\"https:\/\/www.google.pt\/shopping?hl=pt_PT\" target=\"_blank\" rel=\"noopener\">Google Shopping<\/a> e <a href=\"https:\/\/ads.google.com\/intl\/pt-PT_pt\/start\/overview-ha\/?subid=pt-pt-ha-aw-bk-c-bau!o3~CjwKCAjwuanRBhBSEiwAY5y6VxhdBKobpCtqgqQ_KeqBWWA5Rm2MGZsb8hPmFveWoBnkbJpbh3hZHhoCVToQAvD_BwE~118219641267~kwd-94527731~11853311513~797528043567&amp;utm_source=aw&amp;utm_medium=ha&amp;utm_campaign=pt-pt-ha-aw-bk-c-bau!o3~CjwKCAjwuanRBhBSEiwAY5y6VxhdBKobpCtqgqQ_KeqBWWA5Rm2MGZsb8hPmFveWoBnkbJpbh3hZHhoCVToQAvD_BwE~118219641267~kwd-94527731~11853311513~797528043567&amp;gclsrc=aw.ds&amp;gad_source=1&amp;gad_campaignid=11853311513&amp;gclid=CjwKCAjwuanRBhBSEiwAY5y6VxhdBKobpCtqgqQ_KeqBWWA5Rm2MGZsb8hPmFveWoBnkbJpbh3hZHhoCVToQAvD_BwE\" target=\"_blank\" rel=\"noopener\">Google Ads<\/a> com palavras-chave transacionais s\u00e3o os canais com melhor r\u00e1cio velocidade e qualidade de tr\u00e1fego. Para lojas com lista de clientes existente, uma campanha de email para clientes inativos pode gerar vendas em 24h a 48h a custo praticamente zero. O SEO \u00e9 o canal com melhor ROI a longo prazo mas demora 4 a 12 meses a produzir resultados consistentes, n\u00e3o \u00e9 &#8220;r\u00e1pido&#8221;. A combina\u00e7\u00e3o mais eficaz para crescimento sustentado \u00e9 SEO para tr\u00e1fego org\u00e2nico com email para recorr\u00eancia e retargeting para recuperar visitantes indecisos.<\/div><\/div><div><a href=\"https:\/\/tthrive.pt\/contactos-tthrive\/\">Fale connosco para construirmos esta sequ\u00eancia juntos.<\/a><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1752\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"3\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1752\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> Portes gr\u00e1tis aumentam mesmo as vendas? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1752\" class=\"elementor-element elementor-element-ed49fbb e-con-full e-flex e-con e-child\" data-id=\"ed49fbb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-01add98 elementor-widget elementor-widget-text-editor\" data-id=\"01add98\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\">Sim, de forma significativa. Os custos de envio inesperados s\u00e3o a causa n\u00famero 1 de abandono de carrinho, respons\u00e1veis por 48% dos abandonos globais, segundo o <a href=\"https:\/\/baymard.com\/\" target=\"_blank\" rel=\"noopener\">Baymard Institute<\/a> (2025). Em Portugal, a entrega gratuita foi o fator que mais influenciou os consumidores a realizar compras online em 2025, segundo o <a href=\"http:\/\/ctt.pt\/blog\/barometro-ctt-ecommerce-2026?srsltid=AfmBOopPj4RckJgVzIWNXM8Szxw78OjhVDvqdzT2CDhY-S4a6zbR3yXV\" target=\"_blank\" rel=\"noopener\">Bar\u00f3metro CTT<\/a>. A estrat\u00e9gia mais eficaz n\u00e3o \u00e9 oferecer portes gr\u00e1tis em todas as encomendas, \u00e9 definir um valor m\u00ednimo de encomenda a partir do qual os portes s\u00e3o gratuitos. Isto aumenta o ticket m\u00e9dio e reduz o abandono simultaneamente.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1753\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"4\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1753\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> Vale a pena vender no OLX e no CustoJusto al\u00e9m da loja pr\u00f3pria? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1753\" class=\"elementor-element elementor-element-7bf376d e-con-full e-flex e-con e-child\" data-id=\"7bf376d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-294f5fa elementor-widget elementor-widget-text-editor\" data-id=\"294f5fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\">Depende do produto e da fase do neg\u00f3cio. Marketplaces como o <a href=\"https:\/\/www.olx.pt\/\" target=\"_blank\" rel=\"noopener\">OLX<\/a> e o <a href=\"https:\/\/www.custojusto.pt\/\" target=\"_blank\" rel=\"noopener\">CustoJusto<\/a> d\u00e3o visibilidade imediata e podem ser \u00fateis para validar a procura por um produto sem investimento inicial. A desvantagem \u00e9 que n\u00e3o constroem rela\u00e7\u00e3o com o cliente, os dados do comprador ficam na plataforma, n\u00e3o na loja, t\u00eam comiss\u00f5es em alguns casos, e a concorr\u00eancia \u00e9 elevada. A estrat\u00e9gia recomendada \u00e9 usar marketplaces para adquirir novos clientes e o site pr\u00f3prio para os fidelizar e aumentar o LTV. Vender exclusivamente em plataformas de terceiros \u00e9 construir neg\u00f3cio em terreno alheio.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t\t<details id=\"e-n-accordion-item-1754\" class=\"e-n-accordion-item\" >\n\t\t\t\t<summary class=\"e-n-accordion-item-title\" data-accordion-index=\"5\" tabindex=\"-1\" aria-expanded=\"false\" aria-controls=\"e-n-accordion-item-1754\" >\n\t\t\t\t\t<span class='e-n-accordion-item-title-header'><h3 class=\"e-n-accordion-item-title-text\"> A velocidade do site afeta mesmo as vendas? <\/h3><\/span>\n\t\t\t\t\t\t\t<span class='e-n-accordion-item-title-icon'>\n\t\t\t<span class='e-opened' ><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t\t<span class='e-closed'><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t<div role=\"region\" aria-labelledby=\"e-n-accordion-item-1754\" class=\"elementor-element elementor-element-c38a9bc e-con-full e-flex e-con e-child\" data-id=\"c38a9bc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-92351ad elementor-widget elementor-widget-text-editor\" data-id=\"92351ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-item\"><div class=\"faq-a\"><div class=\"faq-list\"><div class=\"faq-item\"><div class=\"faq-a\">Diretamente. Uma melhoria de 1 segundo no tempo de carregamento aumenta a convers\u00e3o em 7%, segundo o <a href=\"https:\/\/www.salesforce.com\/retail\/shopping-index\/\" target=\"_blank\" rel=\"noopener\">Salesforce Shopping Index<\/a> (2025). 53% dos utilizadores m\u00f3veis abandonam se a p\u00e1gina demorar mais de 3 segundos. E o Google usa a velocidade (Core Web Vitals) como fator de ranking, um site lento aparece mais abaixo nos resultados de pesquisa, perdendo tr\u00e1fego org\u00e2nico antes mesmo de mostrar os produtos. Para lojas online, a <a href=\"https:\/\/tthrive.pt\/otimizacao-de-velocidade\/\">otimiza\u00e7\u00e3o de velocidade<\/a> \u00e9 frequentemente o investimento com retorno mais r\u00e1pido e mensur\u00e1vel.<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Qual a taxa de convers\\u00e3o normal para uma loja online em Portugal?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"A taxa de convers\\u00e3o m\\u00e9dia global do e-commerce \\u00e9 de 2,5%, segundo dados da Statista e Shopify de 2025. Na Europa, incluindo Portugal, o Q3 2024 registou uma taxa m\\u00e9dia de 1,8%, uma descida de 4% face ao per\\u00edodo hom\\u00f3logo, segundo o Salesforce Shopping Index. Lojas com melhor desempenho, site r\\u00e1pido, checkout simplificado, prova social forte e email marketing ativo, conseguem taxas de 4% a 5%, quase o dobro da m\\u00e9dia. Se a sua loja est\\u00e1 abaixo de 2%, h\\u00e1 margem de melhoria significativa antes de investir mais em publicidade.\"}},{\"@type\":\"Question\",\"name\":\"Qual o canal mais eficaz para vender mais pela internet rapidamente?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Para resultados r\\u00e1pidos, Google Shopping e Google Ads com palavras-chave transacionais s\\u00e3o os canais com melhor r\\u00e1cio velocidade e qualidade de tr\\u00e1fego. Para lojas com lista de clientes existente, uma campanha de email para clientes inativos pode gerar vendas em 24h a 48h a custo praticamente zero. O SEO \\u00e9 o canal com melhor ROI a longo prazo mas demora 4 a 12 meses a produzir resultados consistentes, n\\u00e3o \\u00e9 &#8220;r\\u00e1pido&#8221;. A combina\\u00e7\\u00e3o mais eficaz para crescimento sustentado \\u00e9 SEO para tr\\u00e1fego org\\u00e2nico com email para recorr\\u00eancia e retargeting para recuperar visitantes indecisos.Fale connosco para construirmos esta sequ\\u00eancia juntos.\"}},{\"@type\":\"Question\",\"name\":\"Portes gr\\u00e1tis aumentam mesmo as vendas?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Sim, de forma significativa. Os custos de envio inesperados s\\u00e3o a causa n\\u00famero 1 de abandono de carrinho, respons\\u00e1veis por 48% dos abandonos globais, segundo o Baymard Institute (2025). Em Portugal, a entrega gratuita foi o fator que mais influenciou os consumidores a realizar compras online em 2025, segundo o Bar\\u00f3metro CTT. A estrat\\u00e9gia mais eficaz n\\u00e3o \\u00e9 oferecer portes gr\\u00e1tis em todas as encomendas, \\u00e9 definir um valor m\\u00ednimo de encomenda a partir do qual os portes s\\u00e3o gratuitos. Isto aumenta o ticket m\\u00e9dio e reduz o abandono simultaneamente.\"}},{\"@type\":\"Question\",\"name\":\"Vale a pena vender no OLX e no CustoJusto al\\u00e9m da loja pr\\u00f3pria?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Depende do produto e da fase do neg\\u00f3cio. Marketplaces como o OLX e o CustoJusto d\\u00e3o visibilidade imediata e podem ser \\u00fateis para validar a procura por um produto sem investimento inicial. A desvantagem \\u00e9 que n\\u00e3o constroem rela\\u00e7\\u00e3o com o cliente, os dados do comprador ficam na plataforma, n\\u00e3o na loja, t\\u00eam comiss\\u00f5es em alguns casos, e a concorr\\u00eancia \\u00e9 elevada. A estrat\\u00e9gia recomendada \\u00e9 usar marketplaces para adquirir novos clientes e o site pr\\u00f3prio para os fidelizar e aumentar o LTV. Vender exclusivamente em plataformas de terceiros \\u00e9 construir neg\\u00f3cio em terreno alheio.\"}},{\"@type\":\"Question\",\"name\":\"A velocidade do site afeta mesmo as vendas?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Diretamente. Uma melhoria de 1 segundo no tempo de carregamento aumenta a convers\\u00e3o em 7%, segundo o Salesforce Shopping Index (2025). 53% dos utilizadores m\\u00f3veis abandonam se a p\\u00e1gina demorar mais de 3 segundos. E o Google usa a velocidade (Core Web Vitals) como fator de ranking, um site lento aparece mais abaixo nos resultados de pesquisa, perdendo tr\\u00e1fego org\\u00e2nico antes mesmo de mostrar os produtos. Para lojas online, a otimiza\\u00e7\\u00e3o de velocidade \\u00e9 frequentemente o investimento com retorno mais r\\u00e1pido e mensur\\u00e1vel.\"}}]}<\/script>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Resposta r\u00e1pida Como vender mais pela internet em Portugal? Para vender mais pela internet precisa de agir em tr\u00eas frentes em simult\u00e2neo, atrair mais tr\u00e1fego qualificado (SEO, Google Ads ou redes sociais), converter melhor o tr\u00e1fego que j\u00e1 tem (velocidade do site, checkout simplificado, sinais de confian\u00e7a e meios de pagamento locais como Multibanco e [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-11248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/11248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/comments?post=11248"}],"version-history":[{"count":161,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/11248\/revisions"}],"predecessor-version":[{"id":11413,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/posts\/11248\/revisions\/11413"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/media\/743"}],"wp:attachment":[{"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/media?parent=11248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/categories?post=11248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tthrive.pt\/en\/wp-json\/wp\/v2\/tags?post=11248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}